My poor hair. It truly has been put through hell courtesy of yours truly. From glorious white blonde locks as a child, my hair was soon to be put through its paces – and by the time I reached 18, it had been subjected to numerous unforgiveable sins. Aged 15 it withstood a dark brown ‘semi perm’ dark brown hair dye from the local chemist (Just FYI – it was neither semi perm, nor was it brown – more a gothic shade of the blackest black). Prior to that, I’d bleached it and died the ends pink (as you do) and of course there were the times I allowed a friend to cut my fringe / add in layers / generally leave it in ruins…
Thankfully, I’ve now returned to my blonde self, although now it does have the help of my super stylist and some lovely subtle highlights.
The change came after I completed my degree and began working on the PR for a hugely successful trichologist (that’s hair doctor to you and I). This man was the saviour of my hair – if my locks could speak they would no doubt be confessing their love to him. He taught me to treat my hair well, avoid chemicals and moreover he showed me just how much rubbish hair companies talk when it comes to their products. Since working with him, I have been a slave to the hair god Philip Kingsley and basically own pretty much all his creations.
When I was asked by John Frieda to review their Sheer Blonde Shampoo and Conditioner as a possible product for brides and party planners to use so they looked their hair looked as radiant as they did on their big day I have to say I was a little sceptical. Could this really work and could I really give up Kingsley for this notorious hair giant? But arrive they did, and they certainly looked the part – John Frieda consulted me on my hair colour, the condition of my hair (dry without product if you’re asking) before sending the product through. They do these shampoos for brunette and red shades too!)
So on to the most important part – how did the products work and will they help you glossy haired blonde brides and party planners?
I wash my hair daily (I just don’t feel awake if not) so they shampoo and conditioner certainly got a work out. I resisted the urge to use any conditioning treatments, which I normally do once a week , and even turned my back on my usual hair oil which I apply following washing my hair. I was pleasantly surprised – the shampoo and conditioner left my hair feeling pretty good, even without the extra product to help it along. I do have dry hair, so it wasn’t as moisturised as usual, but it certainly brought out the highlights and my hair was shining by the time Friday came around (perfect for my night out).
During the second week I continued to use the shampoo and conditioner, but used my hair oil afterwards too – a winning result. I also picked up a John Frieda Hair Mask to try alongside the products. Fantastic! Left it on for the full 5 minutes and my hair was instantly softer. I got a perfect smooth, glossy shine. I really felt like the shampoo had brought out my highlights, and on a trip to the hairdressers I was pleasantly surprised that I wasn’t berated for the thousand split ends I usually go in with.
So would I recommend the John Frieda Sheer Blonde Hair Shampoo? Yes, definitely. However, if you have dry hair like myself, you might want to keep applying your weekly conditioning treatment too – just to add that little extra luxe feel.